Manchester United’s Branded Online Casino

Posted by Harry Kane on Monday, October 24, 2016

Manchester United are one of the most popular, easily recognisable, and successful football clubs in the world. Last week, at Old Trafford, legendary players Gary Pallister, Jesper Blomqvist, and Andrew Cole promoted the team’s new venture – a branded online casino, designed for fans of the Red Devils. With the assistance of Marathonbet, the club’s official betting partner, Manchester United are poised to make history by launching the world’s first sports club-themed online casino. The response to this development so far has been rather mixed.

Richard Arnold, group managing director of Man United, stated that Marathonbet have developed ‘some great content and experiences’ for fans of the club. He also mentioned that surprises await not only on the casino website, but also on match days on Old Trafford. We can only speculate what that means, however. Marathonbet were also very excited about the opportunity, with representatives claiming that their aim is to provide an immersive environment, where players can enjoy their favourite casino games while feeling a part of Manchester United.

The Red Devils reportedly have perhaps the biggest fan base out of all other clubs, with around 659 million supporters all over the world. Since details on the casino are rather murky at the moment, we can only assume that not all of them will be able to enjoy the branded online casino, as it will probably be available only to UK residents. As far as games go, fans can expect live blackjack, live roulette, and several themed RNG games. We have yet to see what the website will offer in terms of quantity and quality.

The announcement was looked down upon by some, given the fact that the UK already has problems with the amount of gambling ads shown at sports events. An online casino themed after a club as beloved as Man United is very likely to worsen the problem. The UK government already took measures on the matter, banning gambling ads from TV and social media before 9pm. Despite that, fans of the Red Devils are pretty stoked to see what this new online casino has to offer.