How to Choose the Best Online Casino

Posted by Harry Kane on Tuesday, January 17, 2017

While there are a number of genuine growth industries in the modern age, few are as prosperous as the online gambling sector. This market, which was worth $24.7 billion back in 2009, will have almost doubled in size in just eight years by the time 2017 has ended, achieving a cumulative value in excess of $50 billion.

While this has much to do with the enduringly popular nature of online and mobile gaming, it is also a testament to the progressive business model and technology that underpins the marketplace. So rather than worrying about online security or grappling with troublesome or time-consuming downloads, gamers can focus on their own enjoyment and optimise playing times.

Choosing the Best Online Casino for You: 3 Key Considerations

With this in mind, the biggest challenge facing gamers is the selection of their preferred online casino. This is a competitive marketplace, where the diverse range of operators and lucrative sign-up bonuses can have a huge bearing on each player’s choice.

So, here are three considerations that will enable you to make an informed and ultimately rewarding decision:

1. The Sign-up Bonus

We have already touched on the sign-up bonus, which has become a key driver of the market’s growth over the course of the last five years. More specifically, operators have continued to use lucrative bonuses to attract and reward players, leveraging concepts such as deposit matching and free gameplay in the process.

The most popular sign-up bonus is the deposit match, which is eligible to all players once that have initially credited their account. At this point, operators will match or exceed this amount up to a specific percentage, with typical bonuses for new players ranging from between 100% and 400%.

The terms and conditions of each bonus will vary, however, so you will need to compare the market, appraise each individual sign-up bonus and calculate which offers the best reward.

2. The Available Range of Games

At this stage, you will probably have a handful of operators offering similar terms, so the next is to consider each site’s available range of games. While online casinos tend to offer hundreds of games, for example, the vast majority are based on classic disciplines such as roulette, blackjack and poker, while some outlets will specialise and offer more iterations of one than the others.

So if you have a preferred casino game, you should compare each range and see which site offers the most choice. Even if you are new to the market and have no discernible preference, you can see which operator offers the largest range of choice overall and is likely to retain your interest for longer.

3. Objective Comparison Sites

The digital age has brought many benefits to consumers, not least the concept of comparison sites. These outlets, which first originated in the insurance market and enabled customers to compare real-time deals in a matter of moments, are now prominent across a range of industries including the online gambling sector.

These outlets include objective data and information pertaining to the leading online operators, from the house edge offered by specific games to the current bonus structure and range of promotional offers. You should therefore refrain from making a decision until you have used such a resource, at this may offer you some insight that can help to optimise your earnings.